Your AI Instagram DM Assistant — Convert Followers Into Customers
Responds to every DM instantly, answers product questions, and books appointments directly through Instagram — 24/7.
The problems this solves
Hundreds of DMs going unanswered every week
Followers asking questions and leaving before you reply
Staff overwhelmed managing social alongside other tasks
Inconsistent response times hurting your conversion rate
Missing sales opportunities from story replies and comments
What your ai instagram dm assistant can do
Instant DM responses
Every DM gets an immediate, personalized reply — no more hours-long waits that cost you customers.
Product and service Q&A
Answers questions about your offerings, pricing, availability, and policies with accuracy — trained on your actual business info.
DM-to-booking conversion
Turns casual inquiries into booked appointments or qualified leads without the customer ever leaving Instagram.
Story reply handling
Engages with story replies and comment DMs automatically, keeping the conversation going at the moment of highest interest.
Lead capture and handoff
Collects contact details, qualifies the lead, and routes hot prospects to your team with full conversation context.
Brand-consistent voice
Matches your brand tone — friendly, professional, casual — so DM replies feel like they're coming from your team.
Your ai instagram dm assistant in action
A real conversation — not a scripted flow.
Hey! How much is a facial treatment?
Hi! Our signature facial is $85 (60 min) and the deep hydration facial is $120 (90 min). Both include a consultation. Would you like to book one?
The deep hydration sounds great. Do you have anything this Saturday?
Checked Saturday schedule: 10:00 AM and 1:30 PM available
Saturday works! I have 10:00 AM or 1:30 PM open. Which do you prefer?
1:30 PM
Booking confirmed · DM reminder set for Friday
You're booked for Saturday at 1:30 PM — deep hydration facial, $120. I'll send you a reminder Friday. See you there! ✨
Social media coordinator — $2,000–3,500/mo.
Your AI employee — $130–500/mo, no days off.
See the math: the real cost of a hire, the hours they actually work, and how many leads you lose after hours.
| Metric | Hire | OpenTulpa |
|---|---|---|
| Online hours | 8 / day | 24/7 |
| Concurrent customers | 1–2 | Unlimited |
| Onboarding time | Weeks | A day |
| Sick days & vacation | Happens | Never |
| Channels covered | Phone + email | All channels |
| After-hours coverage | None | Included |
AI Instagram DM Assistant by industry
AI Instagram DM Assistant for Hair Salons & Barbershops
Salons
AI Instagram DM Assistant for Dental & Medical Clinics
Dentists
AI Instagram DM Assistant for Cleaning Services
Cleaners
AI Instagram DM Assistant for Gyms & Fitness Studios
Gyms
AI Instagram DM Assistant for Physiotherapy & Chiropractic Clinics
Physio Clinics
AI Instagram DM Assistant for Real Estate Agencies
Real Estate
Explore other AI employees
Frequently asked questions
Yes. It connects through the official Instagram API and works with both Business and Creator account types.
Yes. It responds to story replies, comment mentions, and direct messages — capturing engagement at peak interest moments.
Absolutely. You define the tone, style, and personality. The assistant adapts to match how your team naturally communicates.
Yes. It can check availability, suggest times, and confirm bookings — all within the Instagram DM conversation.
Ready to hire your ai instagram dm assistant?
Get a ai instagram dm assistant that works 24/7, costs a fraction of a hire, and never misses a customer.
First two weeks free